OREANDA-NEWS.   GE’s Industrial Solutions business (NYSE: GE) today announced that it plans to strengthen its partnerships with authorized channel partners across Canada to better serve industrial customers. This new arrangement, effective immediately, enables authorized GE Channel Partners to serve the industrial market directly with GE’s electrical distribution products. Industrial customers now have a simpler way to access industrial products with one-stop product coordination and local branch support for all their project needs.

"This move reinforces our commitment to strategic channel partners to develop expertise and resources in key geographies,” said Adrian Thomas, Canadian region executive for GE’s Industrial Solutions business. “This is the perfect time to approach the industrial market segment through local channels."