Kaspersky Lab Channel Marketing Professional Named to CRN “100 People You Don’t Know But Should” List
OREANDA-NEWS. October 05, 2015. Kaspersky Lab North America today announced that Ivana Abruzzese, Senior Channel Marketing Manager, has been recognized as one of “100 People You Don’t Know But Should” in the IT channel for 2015 by The Channel Company’s CRN. The CRN editorial team, assessing feedback from solution providers and other industry executives, compiles this list to celebrate under-the-radar channel-management team members from the industry's top vendors and distributors. Those selected have worked tirelessly to create, promote and manage programs and policies that support and drive the IT channel.
“Ivana has been a key player on the channel marketing team since day one,” said Jon Whitlock, VP, B2B Marketing, Kaspersky Lab North America. “She has a keen sense for what partners need in order to take their business to the next level, and she never hesitates to go the extra mile to deliver results. Ivana exemplifies what it means to be a channel marketing pro, and it is with great pleasure that I congratulate her on this well-deserved award.”
Ivana has played a vital role in the success of the channel marketing function at Kaspersky Lab North America, contributing to significant growth over the course of her tenure. Most recently, Ivana has been instrumental in building and implementing programs that have produced tremendous results for the company. In fact, Kaspersky Lab’s channel programs have been so successful, the company was awarded a 5-star rating in The Channel Company’s 2015 Partner Program Guide as well as earning top marks in the Annual Report Card. Additionally, the North America Channel Marketing Team was named a Gold Winner of the 2015 Global Excellence Awards in the Marketing Team of the Year category.
“CRN recognizes that many unsung heroes deserve to be spotlighted for their behind-the-scenes efforts,” says Robert Faletra, CEO of The Channel Company. “This list honors those in the IT-channel trenches, toiling each day to achieve success for their companies and partners.”