Atmel Bluetooth Smart Solution Named Product of the Year By Electronic Products Magazine
This year marks the 40th Annual Electronic Products' "Product of the Year Awards," which recognizes the best products in the electronics industry. The editors of Electronic Products — a leading trade publication for electronic design engineers — evaluated thousands of products launched in 2015. The winning products were selected on the basis of innovative design, significant advancement in technology or application and substantial achievement in price and performance.
"There have been at least six Bluetooth Smart chip releases in the last few months, but this device stands out for a few reasons," said
Jim Harrison, Editor of Electronic Products. "These chips target wearables, so low power is essential, and this chip is the lowest you can find, taking less than 4mA in RX and less than 3mA in TX at 0dbm. Even more, the chip's all-important sleep current is 1.1uA and the receiver has -95dBm sensitivity. The solution combines Cortex-M0 processor, 128 Kbytes of RAM, and a qualified Bluetooth Smart protocol stack in ROM, including GAP, GATT, ATT and L2CAP service layer protocols and a security manager."
"We are honored to accept this prestigious award showcasing our leadership in Bluetooth connectivity and IoT," said
Reza Kazerounian, Sr. Vice President and General Manager,
The 2015 Product of the Year Awards were announced in the