UAZ introduced a new logo
OREANDA-NEWS. Ulyanovsk plant introduced a new logo, which inherited the relationship with the traditions and history of UAZ and it got the modern features and dynamics in the form of concise form of expressive three-dimensional mark with chrome texture.
As the press service of UAZ informed, the font used for writing of the name of the brand, is aligned with the graphic of three-dimensional sign: clear forms, straight lines, confidence and rigor. The new company color remained the traditionally green with a bias towards the noble scheme and it became deep, rich, meets the spirit of the brand today.
As noted at UAZ, new logo emphasizes the active position of the company, aimed at the development of the product line, promotion of innovation, access to new markets.
Along with the new logo the new visual representation will be received by the site www.uaz.ru and all corporate materials. The transition to the new corporate identity in the dealer network is planned for 2017. The first "carrier" of the new logo will be the updated family of cars UAZ "Patriot", scheduled for the launch in the second half of 2016.