Stable start to the year for the Volkswagen Passenger Cars brand
OREANDA-NEWS. Deliveries by the Volkswagen Passenger Cars brand made a generally stable start to the new year. 521,400 vehicles were handed over to customers in the first month of this year, an increase of 2.8 percent compared with the same month in 2015. “The challenging situation on world markets and its impact on the Volkswagen brand continue into the new year. In light of that I am satisfied with the way the year has begun”, is how J?rgen Stackmann, Member of the Board of Management of the Volkswagen Passenger Cars brand responsible for Sales, Marketing and After-Sales, summarized the situation. Stackmann added: “Moreover, we are facing a particularly challenging year. Not merely in terms of deliveries, but above all for our service team.” Implementation of the technical measures for diesel engines approved by the authorities has just got underway and started well. “That is one of the biggest organizational challenges we are facing as a service organization”, Stackmann commented. All partners are well prepared and very highly motivated to make the workshop visit as pleasant as possible for customers.
The company handed over 121,100 vehicles to customers on the overall European market in the first month of the year. Deliveries in Western Europe were almost stable (-2.6 percent). In Central and Eastern Europe, on the other hand, deliveries were 6.3 percent down in light of the situation in Russia. More than 40,000 vehicles were handed over to customers on the home market of Germany.
38.600 (-7.6 percent) vehicles were delivered to customers in the North America region in the first month of the year. The general market situation in the South America region at the beginning of the year remained very challenging.
The Volkswagen brand began the new year in China, the largest single market, with a 15.4 percent increase compared with the previous year. The company delivered over 300,000 units to customers in January. Stackmann commented: “That is not just positive momentum, it is also the best monthly performance in China in the Volkswagen brand’s history.” This rise had an effect on the entire Asia-Pacific region, where more than 320,000 vehicles were delivered in total.
Overview of deliveries by the Volkswagen Passenger Cars brand: