Bank of America Collaborating With Facebook to Help Clients Stay Connected to Their Finances on Messenger
OREANDA-NEWS. April 13, 2016. Bank of America today announced it is working with Facebook Messenger to deliver capabilities to help clients stay connected to their finances whenever and wherever they choose. The announcement is being made in conjunction with the Messenger Platform launch at Facebook’s F8 developer conference.
The bank is among the first to be working with Facebook Messenger as it continually seeks new ways to engage clients beyond traditional channels like email. Initial capabilities being pursued would enable clients to receive important real-time alerts and communications from Bank of America through the Messenger Platform.
“As one of the first banks collaborating with Facebook Messenger, Bank of America sees tremendous potential in connecting our financial services expertise with Messenger to deliver enhanced access, convenience and value for our clients,” said Michelle Moore, head of Digital Banking at Bank of America. “We want to serve clients wherever and whenever they choose, and Messenger is a perfect complement to our connected banking proposition through 2016 and beyond.”
New features are slated to begin launching later this year.