OREANDA-NEWS. January 13, 2014. Generali China won Prize for Solid Business Development for the fourth consecutive year at the 21st Century Annual Finance Summit of Asia and 21st Century Annual Insurance Summit of Asia, recognizing another solid annual performance. Generali China was the only joint-venture insurance company that was awarded at the conference. In three consecutive years between 2009 and 2011, Generali China won three awards at the same time - best innovative insurance company, outstanding governance, and solid business development.
 
Building on more than 180 years of insurance experience of Assicurazioni Generali and backed by its two biggest shareholders, Generali China has maintained a steady, healthy, and sustained growth path. It has introduced leading international best practices and experiences to the Chinese market to provide custom products to suit the unique, diversified needs of the customers. Now Generali China is providing a wide range of differentiated, innovative products. The Prize for Solid Business Development of 2013 is a testament to its business philosophy that stresses value creation, sustained growth, and a steady approach.
 
The awards selection was mainly based on the 2013 Asian Insurance Competitiveness Ranking Report, prepared by California State University-Fullerton and released at the conference. The report collected data from publicly available sources. The ranking was done based on financial performance, management survey, brand name strength, public awareness, and product and marketing innovation. The survey covered issues including market shares, capital adequacy, policy reserve adequacy, profitability, liquidity, and stability. Company performance was fully reviewed. The final ranking results came following a voting process by the jury.
 
Renzo Isler, GM of Generali China, was invited to give a presentation on insurance innovation in the era of big data. Data was used as early as the inception of life insurance business more than 200 years back, according to Mr.Isler. At that time, data was used to calculate life expectancy. Now in the era of big data, a whole new level of data application arose that required safety, security, and the protection of privacy while driving product innovation and expanding markets.
 
According to Mr.Isler, now Generali China was grouping customers based on customer information such as behavioral preferences and products purchased. Segments were made accordingly. Differentiated services were available where products better suited the unique needs of the customers. Mr.Isler expected even bigger growth of the big data in the next ten years. With the growth of the mobile internet, the advent of the big data era, and the deepening of the economic reform in China, the insurance industry would embrace the best development opportunity yet.
 
The 21st Century Annual Finance Summit of Asia, an annual event, is organized by The 21st Century Economic Journal.Now into the eighth year, the conference has become an important dialog platform between Chinese and international (Asia particularly, also including EU and US) insurance and financial players.