OREANDA-NEWS. May 24, 2016. Apple may be counting on healthy sales for this year's iPhone despite the gloom and doom predicted by many analysts.

The company has reportedly asked its suppliers to manufacture 72 to 78 million new iPhones by year's end, Barron's Asia reported Monday, quoting from Taiwan's Economic Daily Times.

If true, that would be a big bump from the 65 million anticipated by Wall Street analysts and the highest level of iPhone production over the past two years.

Last year's iPhone 6S and 6S Plus seemingly didn't offer the sexy features needed to convince buyers to upgrade, leading Apple to its first drop in iPhone sales. To recapture lost sales and compete with rivals such as Samsung, Apple needs to equip its iPhone 7 lineup with the right stuff to snag people in search of a new phone.