OREANDA-NEWSIn early October, the Big Russian Encyclopedia Scientific Publishing House announced a tender for the provision of brand development services and a marketing strategy for 2020–2022 for a nationwide interactive encyclopedic portal, follows from the procurement materials. The procurement documents describe in detail what the domestic Wikipedia analogue should be like, for the creation of which by the end of 2022 the budget includes 1.989 billion rubles.

The authors of the concept are counting on the potential audience of the portal in Russia in the amount of about 10 million people, but the document doesn't specify for what period. Moreover, its architecture should be adapted to serve 15 million unique visitors per day.

There will be several types of registration on the portal: simple (providing a name, email address and its confirmation) and advanced (providing more data, using the Unified Identification and Authentication System). A registered user will be able to take initiatives to include new material in the encyclopedia, create a personal page with his selection of information. Without registration, the user can only view materials.