OREANDA-NEWS. On 26 January 2008 the bout of the heavyweight boxers – Russian Aleksandr Povetkin and American Eddie Chambers – took place in TempodromArena (Berlin, Germany).
 
Nemiroff Company, which is implementing the large-scale projects for the support of the most important events of the world of the professional boxing for more than 8 years already, was the general sponsor of this fight.
 
The interest for the bout wasgigantic – 44 TV channels, including HBO, broadcast the fight in many countries of the world. For the first time ever the American network broadcast the event from Germany without the participation of Klitschko brothers. It is commonly known that the price for partnership participation in projects of such a level is very high, and possibilities to occupy advertisement space with a so high exposure is only granted to companies that have a confirmed image of a serious international brand, like Nemiroff.