OREANDA-NEWS. May 10, 2011. Recently, Industrial and Commercial Bureau of Jilin Province held the awarding evening party for native famous and excellent brands as well as commemorating the World Intellectual Property Day. Ji’en Brand was awarded as the most potential trademark in Jilin province. Mr. Yu Ranbo, General Manager of Ji’en Nickel accepted the award and all the staff at site witnessed the exciting moment, reported the press-centre of Jilin Horoc Nonferrous Metal Group Co.,Ltd.

Many local government officials attended the party and awarded prizes to winning enterprises. The officials included Mr. Zang Zhongsheng, Secretary of Party Committee and Director of Industrial and Commercial Bureau of Jilin Province, Mr. Xu Yunpeng, Vice Minister of Propaganda Department of Jilin Provincial Party Committee of CPC, Mr. Liu Tao, Deputy Director General of Jilin Agricultural Committee, Madam Lu Yajun, Inspector of Jilin Industrial and Informatization Hall.

Mr. Xu Yunpeng, Vice Minister of Propaganda Department of Jilin Provincial Party Committee of CPC announced the list of winning enterprises with the most potential brand in development included 10 different enterprises such as “Ji’en”, “Jilin Carbon” and “Ginsber” and so on. Madam Lu Yajun, Inspector of Jilin Industrial and Informatization Hall and Mr. Yu Ranbo, General Manager of Ji’en Nickel shook hands kindly and awarded medals. The party also awarded the most powerful and people’s most trusted brands for each 10 enterprises. Representatives from winning enterprises Mr. Yu Ranbo signed at proposal of brand building seriously and promised to adhere to independent innovation, shape good faith image and use brand in a correct way.

Selection of local famous and excellent brands of Jilin Province was started in March, 2011 and it was aimed at further motivating enterprises’ ardor to build brand, strengthening social public awareness of brand and improving popularity and reputation of famous brands in consumer group. More than 100 different native brands like “Ji’en”, “FAW”, “Yongda”, “Six Star”, “Fixed Pharmaceutical”, “Hong Bao Lai” and “Dawei” were involved in this selection and covered a lot of industries and sectors, such as metallurgy, chemical, equipment manufacturing, medicine and drugs, food and cloth etc.