OREANDA-NEWS. November 16, 2011. Tata Motors Full Throttle has won the Eastern Mountain Safari 2011, with the Tata Sumo Grande, steered by Aditya Anthony and Mohammed Musthafa. The team clocked up first position, bagging a trophy and prize amount of Rs5 lakh.

Riding on the success of 2011 Raid De Himalaya, Desert Storm 2011 and the Dakshin Dare 2011 Rally, the Tata Motors Full Throttle team entered the Eastern Mountain Safari 2011, with six vehicles (two each of Tata Safari, Tata Xenon and Tata Sumo Grande).

The Eastern Mountain Safari 2011, organised by the Ramakrishna Race Performance Management, was split into two legs, from November 10-11, 2011. The 400–km, long and torturous rally was challenging, with disclosed time controls (secret time control, self-time controls, GPS time controls) and passage controls. Tata Sumo Grande fearlessly conquered the eastern hills, passing through every challenge, steep and rocky hills, amidst dense forests towards Kurseong and Kalimpong.

Tata Motors launched Tata Motors Full Throttle, as a platform for steering the company’s participation in motor sports and allied activities. The platform also helps the company in organising and synergising all efforts and activities in the area of motor sports, including development and testing.

Tata Motors had earlier participated in several international rallies such as the London – Capetown rally (1998), ASEAN rally (2004) and the SAARC rally (2007), with the Tata Safari. In the past, independent participants have also driven the Tata Safari and the Tata Xenon XT (a 4x4 lifestyle pickup), in various rallies.