OREANDA-NEWS. November 17, 2011. This year, i-Free will once again step in as the general sponsor of the Mobile VAS Conference – a major international forum centered on the market agenda of mobile value added services, which, as always, will take place in St. Petersburg on 24 and 25 November 2011.

An industry highlight for Russia and Eastern Europe, the Mobile VAS Conference draws the leading players from the Russian and international VAS marketplace, including cellular companies and providers, telecommunications companies, mobile terminal manufacturers, software and IT developers, investors and financial services companies, media, PR agencies, and others. 

Among the participants and presenters this year will be business proprietors, company CEOs, top executives, analysts, owners of startup success stories, business writers and specialist online resources.

Last year’s Mobile VAS Conference brought together more than 400 participants from different parts of Europe, North America, Asia and the Middle East. There were specialists from Japan, South Korea, US, Canada, UK, Austria, Hungary, Germany, France, Netherlands, Ireland, Spain, Italy, Norway, Poland, Czech Republic, Israel, India, Iran, Lebanon, Mongolia and Turkey.

i-Free has remained the key sponsor of the Mobile VAS Conference since 2004. “This will be the eighth Mobile VAS Conference – a forum that always draws the best in the field, those whose ideas and practical efforts shape the mobile value added services industry in Russia and internationally,” said i-Free CEO Vyacheslav Ovchinnikov. “There is every reason to expect this year’s forum to be as productive as ever, enriching the participants with new ideas and promising business opportunities.”

The conference will address the major trends in Russian and international mobile VAS industry with a particular focus on China – the fastest-growing marketplace today. One other priority subject for the conference will be mobile operators’ strategy changes in a new market environment.

Individual sessions of the forum will be devoted to mobile Internet and social utilities, innovation and startups, new mobile devices and platforms, and mobile applications. The participants will talk about the development, promotion and marketing of applications, ways to “monetize” applications, and how to strategize success locally and worldwide.

Presenters at the 8th Mobile VAS Conference will include the CEOs and top executives of VympelCom, MegaFon, MTS, Kyivstar, Nokia Russia, i-Free, Facebook, Mamba, Begun, Kite Ventures, PayOnline, Dynamic Pixels, Alawar, and VisionMobile. The Association of Mobile Services and Content Providers will also send its presenters.

Over 400 participants are expected this year. As before, the participants will enjoy all the best conditions for productive work, constructive exchange and idea-sharing on any issue.

An award ceremony will be held on the first day of the conference for the winners of Russian Mobile VAS Awards in 11 categories: “Mobile Content,” “Applications for a Mobile Terminal,” “Mobile Music Services,” “Mobile TV and Radio Services,” “Mobile Games,” “Marketing Campaigns,” “Communities and User-generated Content,” “User Convenience,” “Innovative Services,””Innovative Know-how,” and “Innovative Business Models.” The competition jury consists of acclaimed experts and reputable professionals from the mobile value added services industry.

Visit the official Mobile VAS Conference website at www.vasforum.ru for a full program of the 8th Mobile VAS Conference, information on Russian Mobile VAS Awards, or the terms of participation in the conference.

Registration for the 8th Mobile VAS Conference ends on 18 November.