OREANDA-NEWS. March 20, 2012. American Honda has teamed up with Sprinkles Cupcakes on a delectable mall-based marketing program to promote interest in the segment-leading 2012 Honda CR-V. The Honda CR-V Mall Tour will provide free Sprinkles cupcakes by checking out the all new 2012 CR-V.

Kicking off this Thursday, March 22 at the Westfield Main Place Mall in Santa Ana, Calif., the Honda CR-V Mall Tour will center around a colorful Honda and Sprinkles branded display space, anchored by a 2012 Honda CR-V.

The Honda CR-V Mall tour will visit six prime retail locations from March 22 until May 6, 2012. Kicking off at the Westfield Main Place Mall in Santa Ana, the tour will make five additional stops: Irvine, Calif. (Irvine Spectrum, March 29 - April 1); Los Angeles (Westside Pavilion, April 12 - 15); Scottsdale, AZ (Scottsdale Fashion Square, April 19 - 22); Arlington, VA (Fashion Center at Pentagon City, April 26 - 29); Houston, TX (Houston Galleria, May 3 - 6).