OREANDA-NEWS. October 23, 2012. Prudential Real Estate Investors today announced that its new global headquarters in New Jersey was awarded platinum certification, the highest possible, under the U.S. Green Building Council’s Leadership in Energy and Environmental Design rating system for green buildings. The company’s Atlanta office was also awarded gold certification, the second highest rating. PREI® is the real estate investment and advisory business of Prudential Financial, Inc. (NYSE: PRU).
 
“We have long incorporated sustainable practices into our investment decision making process because it is the right choice for the business and for the environment,” said Kevin Smith, senior managing director and head of the U.S. Business for PREI. “By driving the right behavior, we add value to all of our properties. We firmly believe that our own offices should set the standard for how we approach all of our investments.”
The firm’s new headquarters at 7 Giralda Farms in historic Morris County, N.J. opened May 14, 2012 while the Atlanta office at Ten Peachtree Place, opened Jan. 17, 2012.
 
Achieving LEED Certification fits in with the company’s socially responsible investment policy, adopted in 2011. Through its sustainable efforts, PREI has so far added USD 56.4 million to the value of its global portfolio through sustainable initiatives as well as opening the two new offices featuring numerous features that make them more environmentally friendly and energy-efficient. 
 
LEED is a voluntary, consensus-based, market-driven program that provides third-party verification of green buildings. From individual buildings and homes, to entire neighborhoods and communities, According to the U.S. Green Building Council, LEED projects have been successfully established in 135 countries.
 
PREI is a leader in the global real estate investment management business, offering a broad range of investment vehicles that invest in private and public market opportunities in the United States, Europe, the Middle East, Asia, Australia and Latin America. Headquartered in Madison, N.J., PREI has other offices in Atlanta, Chicago, Miami, New York, San Francisco, London, Lisbon, Luxembourg, Madrid, Munich, Paris, Istanbul, Abu Dhabi, Mexico City, Rio de Janeiro, Sao Paulo, Beijing, Hong Kong, Seoul, Singapore, and Tokyo. In addition, PREI has representatives in Milan and is establishing a presence in Sydney (pending regulatory approval). As of June 30, 2012, PREI managed approximately USD 50 billion in gross real estate assets (USD 33.8 billion net) on behalf of more than 490 clients worldwide.