OREANDA-NEWS. Tele2, a European mobile operator, has announced a launch of advertising campaign “The cost-cutting backed by the team”. The campaign is aiming to support cost-efficient and convenient tariffs for businessmen.

The new advertising campaign targets small business owners and their employees. Small companies should be efficient in cost management, including mobile expenses. Cost-efficient B2B tariffs provided by Tele2 will help businessmen save on phone talks and cut red tape related to mobile payments for employees.

 Newly-elected senator Tony Bonelli has suggested in a new advertising video that officials follow example of small businesses.

 Honesty and ability to cut expenses with jobs and salaries unaffected is a typical feature of small businesses and Tele2 tariffs. You can watch the video on Tele2 Russia channel on YouTube.

Advertising campaign “The cost-cutting backed by the team” will take place in all Tele2 Russia-penetrated regions. Promotion of B2B tariffs will engage such communications channels as television, radio, Internet, outdoor advertising and press.