OREANDA-NEWS. Today Electronic Beats, the renowned international music program by Deutsche Telekom announced an exclusive album launch event for Depeche Mode’s eagerly awaited new album “Delta Machine”. Prior to the official European-summer tour, the band will showcase for the material from their new album “Delta Machine” to fans in Europe for the first time ever at the show in Vienna’s historic MuseumsQuartier, one of the world’s largest cultural centers.

Tickets for this exclusive one-off event can be won through Telekom’s Electronic Beats website www.electronicbeats.net, Sony Music and selected other key media partners across Europe. Sweepstakes on www.electronicbeats.net will give the most dedicated Depeche Mode fans the chance to win tickets by proving their passion for the band.

Keeping with Telekom’s claim ‘Life is for sharing.’, the brand is committed to enabling Depeche Mode fans around the world to experience this unique preview of material from their new album, both live in Vienna and via a webcast featuring the full performance online soon after the show on www.electronicbeats.net.

“There’s been so much interest in the new album that showcasing it live and streaming some of the new tracks seemed like a great way to give people around the world a taste. Working with Telekom enables us to harness technology and have our music heard by as large an audience as possible”, says lead singer Dave Gahan.

Commenting on this latest development in partnership with Depeche Mode, Wolfgang Kampbartold, Vice President of International Market Communications at Deutsche Telekom said: “We are really happy to support the band in showcasing material from their new album at this exclusive launch event. Thanks to Telekom’s experience in streaming live events like this, and the reach of our European network millions of fans will be able to enjoy live versions of tracks from Delta Machine within days of the album’s release; I can’t think of a better way to kickstart our partnership with the band and bring to life our claim “Life is for sharing.”

As one of the leading companies in the telecommunications industry, Telekom will support the Summer European tour and the album launch with its expansive knowledge, innovative products and media coverage. A bundle of activities is set up around the band’s new album “Delta Machine”, released on March 22nd 2013 via Columbia / Sony Music, the album and single are available via on-line and physical retailers everywhere as well as Telekom’s portals and the Telekom Spotify tariff.

Depeche Mode are a musical phenomenon. Inspiring idolisation by their fans, their popularity has grown in accordance with their own 32-year trajectory; from young synthpop band to international stadium stars. Their last tour in 2009/2010 broke all records with more than 2.5 million tickets sold.