OREANDA-NEWS. In 2012 Uniastrum’s Access deposit scored highest in the popularity stakes among visitors to the Bank.ru website, with 2,500 new accounts opened in December alone, totaling over Rb 1 bn. All depositors opting to take advantage of the Bank’s special offer were automatically granted a higher interest rate, as well as a premium payment card with no administration charges for an entire year.

Last year Uniastrum’s retail deposit portfolio grew 6.5% to Rb 38 bn. The vast majority of placements were in rubles, accounting for 88% of the portfolio as of January 1, 2013. Most customers stay with the Bank once their deposits mature, choosing either to renew their accounts or to transfer their money to another deposit facility. As of year-start 2013 renewals topped 77%, which says much about customer satisfaction with the Bank’s deposit terms and quality of service.

“We’d like to thank visitors to the Banki.ru site for the appreciation shown for our offer. For us the award is an indicator of the public’s confidence in the Bank and a glowing testimonial of our work,” says Egor Shkerin, Head of Uniastrum’s Network Sales and Development Division. “And a special thank-you to all the team at Bank.ru for helping to make our joint project a success, not to mention their expert coordination, and overall professionalism.”