OREANDA-NEWS. Based on 2012 results compiled by web portal Bank.ru, the lender is one of Russia’s biggest credit card distributors, ranking 18th by credit card receivables

As of year-start 2013, Uniastrum’s credit card portfolio weighed in at over Rb 3.8 bn. Year-on-year figures show a Rb 100 mn upturn in the Bank’s monthly credit card turnover, which currently stands at around Rb 400 mn.

This April-May Uniastrum ran a special promo for active credit card users, increasing spending limits 25%. Around 30% of cardholders responded and were able to take advantage of the new credit ceiling, which was set close to Rb 100 mn.

Uniastrum cardholders enjoy conspicuous benefits, including a generous return on their balances, enabling them to use their cards not only as a practical and convenient way of paying for goods and services, but also for saving and accumulating money on their accounts.

Uniastrum provides card customers with a free Internet banking service called 1Bank, which allows them to perform a wide range of card operations online anytime, anywhere. Another obvious bonus is the Bank’s privilege program, to which over 1,500 companies in a diverse cross section of industries have signed up, and which offers discounts of up to 40% to anyone paying with a Uniastrum card.

Uniastrum is a Principal Member of the Visa and MasterCard Worldwide electronic payment networks and is part of the United Settlement System.

“Cards are one of our Bank’s core products,” notes Susanna Uzunyan, member of Uniastrum’s Management Board. “Today’s credit card market is growing rapidly and is highly competitive. As a seasoned player in this segment, Uniastrum has secured itself a leadership position. That said, we’ve no intention of resting on our laurels and aim to carry on upgrading our technology, expanding our product mix, and improving our services for our customers.”