OREANDA-NEWS. December 10, 2013. IBA Group participated in IBM Business Forum 2013 that took place in Moscow, Russia. This year, the annual event for executives was entitled Strategies and Technologies in a Dialogue.

IBM Business Forum was aimed at improving the economic efficiency of companies and reducing costs through the implementation of modern technologies to address the following challenges:

Analysis of business performance

Risk prediction and change management

Identifying customer preferences and monitoring their behavior

Using up-to-date customer communication channels

Customer self-service

Business process transformation and business continuity

Optimizing IT infrastructure.

The participants were able to share their experience and familiarize themselves with the industry’s best practices and new technology solutions to improve customer business performance.

At the event, IBA Group delivered a presentation on IBM Cognos-based performance management solutions for manufacturing enterprises.

At the IBA Group booth, the conferees had a possibility to learn more about IBA products and solutions based on IBM technologies and to receive professional consultations.