OREANDA-NEWS. March 28, 2014. Citibank (China) Co., Ltd. ("Citi China") announced the opening of its new Dalian branch. The new location is at the city's Donggang Central Business District (CBD), and Citi is the first foreign bank in the area.

The new branch incorporates smart banking branch features that will enhance customer experience, meet the diverse needs of corporate and individual clients in Dalian, as well as strengthen support for the northeast China's economy. At the branch opening ceremony were Citi China executives including Chairman and Chief Executive Officer Andrew Au, Country Business Manager Simon Chow, Executive Vice President Hongjun Teng and Branch Manager of Citi Dalian Lina Zheng.

Citi Dalian relocated to Donggang CBD area to meet business expansion. Since opening at Zhongshan Square in early 2008, Citi Dalian has been witnessing healthy growth and development, continued customer base increase, product capability and service enhancement, as well as employee growth. The new upgraded branch aims to provide a superior customer experience to various corporate and individual clients in Dalian by offering comprehensive and high-quality financial products and services.

Andrew Au, Chairman and Chief Executive Officer of Citi China, said: "Thanks to Dalian's growing economy, Citi has been successfully expanding across multiple lines of business. Our confidence in the city is evidenced by our continued investment here. The upgraded new Dalian branch is dedicated to better service for our corporate and individual customers and contributions to the development of local financial market and the northeast China's economic growth."

With 200 years of history and success globally and local experience and insights, Citi has a proven record in offering a range of Renminbi and foreign currency products and services to multinational and local companies, Chinese residents and foreign nationals. The new Citi Dalian branch will continue to offer corporate banking services by working closely with the leading companies in Dalian, including large state-owned enterprises, small and medium enterprises, and multinational companies. These services include cash management, trade finance and services, loans and syndication, FX transactions, project finance and structured finance and other financial products. On consumer banking front, it will continue to offer Citibanking and Citigold services to individual customers and help them achieve their financial goals.

Simon Chow, Country Business Manager of Citi China, said: "We are excited that the new branch is a smart banking outlet. We will continue to grow our customer base in Dalian through the delivery of high value, efficient, and innovative products and services that meet the changing banking needs of local residents."

Together with the Xinghai Bay sub-branch opened in 2011 and the Xi Gang sub-branch opened in 2012, all three consumer outlets in Dalian are now smart banking outlets, aiming to provide customers the leading and unique banking experience.

The new Citi Dalian branch will house close to 70 bankers to serve both corporate and individual customers. It is located on 1F and 18F of Wanda Center, No 6, Gangxing Road, Zhongshan District, Dalian.