OREANDA-NEWS. Tata AIA Life Insurance Company (Tata AIA Life) has added a new member to its Senior Management team with the appointment of Mr. Amitabh Verma as its Chief Operating Officer (COO).

Based out of the Company's headquarters in Mumbai, Amitabh will primarily be responsible for driving Operational Excellence across the company, and shall be reporting directly to the CEO. Operational Excellence includes design, implementation, and improvement of policies and procedures that Tata AIA Life uses to create and deliver its solutions and, to ensure that the Company has world class systems, operational controls, and procedures in place to effectively grow the organization.

"I am very excited to help lead the Company to its next phase of innovation through Operational Excellence initiatives, which will be a key part of the strategy of Tata AIA Life going ahead,” said Amitabh. “Working together, we will not only accelerate the adoption of Right technologies and processes, but also do so in a way that delivers long-term value to customers and shareholders alike.”

Amitabh is an engineering and a management graduate from institutes of highest repute. He has over 23 years of experience in the Insurance and Information Technology business. Most recently, he served as the Chief Operating Officer of Birla Sun Life Insurance Company, where he was responsible for scaling up the business and, developing and deploying strategies for growth.

Amitabh has had a stint with Tata AIA Life during 2001 to 2005. He also worked with the AIA Group in Hong Kong from 2006 to 2008 as Vice President, IT and Operations.