OREANDA-NEWS. DIXY Group opened its first "neighborhoods" store under DIXY brand in Sverdlovsk region. Located in Yekaterinburg, on Bebel Street, 138, the new DIXY store has already welcomed its first customers. Selling space of the store is 360 sq. m. It sells around 3,000 SKUs, out of which 40% are sourced from the Ural region local producers and suppliers.

DIXY Group has been operating in Sverdlovsk region and Yekaterinburg for more than 15 years, developing "Megamart" compact hypermarkets and "Minimart" supermarkets.

"We believe there is a high demand for compact "neighborhood" stores selling food and other products for daily needs among local consumers. We see substantial growth potential in the region and are pleased to offer the advantages of "neighborhood" shopping, which has been already appreciated by customers in four federal districts of Russia", said Ilya Yakubson, President of DIXY Group.

OJSC DIXY Group (MOEX: DIXY) is one of Russia's leading retailers of foods and everyday products.

The first DIXY store was opened in Moscow in 1999, and after that the Company has been experiencing the period of the intensive organic development, followed by the major acquisition of Victoria Group in June 2011.

As of November 30, 2014, the Company operated 2,127 stores, including 2,000 DIXY neighborhood stores, 92 Victoria stores, 1 CASH store, and 34 compact hypermarkets Megamart and Minimart.

The Company operates in Central, Northwest, Volga and Urals federal districts of Russia, and in Kaliningrad and Kaliningrad region.

As of November 30, 2014, the Company had a total of 724,201 square meters of selling space.

The Company is the third largest national food retailer by revenue, selling area, and number of stores. The Company employs over 50,000 people.

In May 2007, the Company raised USD 360 mln in its IPO on the RTS and MICEX. A controlling stake of 54.4% in OJSC DIXY Group is owned by Mercury Group of Companies, a diversified holding company.

In 2013, the Company's total revenue amounted to RUR 180 bin (USD 5.7 bin).

The Russian business magazine Expert rates DIXY Group as one of the Top-100 largest Russian companies.