OREANDA-NEWS  Russia's Baltika has asked the authorities to protect its beer brands abroad. This is reported by the Vedomosti newspaper with reference to a letter from the vice president of the company, Alexander Dedegkaev, to the presidential administration.

In July, Danish Carlsberg transferred the rights to the Baltika trademark and related names to legal entities affiliated with the holding in the CIS countries (Azerbaijan, Belarus, Kazakhstan, Kyrgyzstan, Tajikistan, Uzbekistan), as well as in Turkmenistan, Georgia and Mongolia. The company's structures received the rights to the brands for 20 years. According to Dedegkaev, these agreements were concluded by a person whose powers were terminated at the time of the transaction.

The brewing giant asks Rospatent, in cooperation with the patent offices of friendly countries, to protect valuable assets and suspend trademark registration.

"Intellectual property" of the law firm Korelsky, Ishchuk, Astafyev and Partners Eldar Guliyev believes that foreign agencies have the right not to respond to requests from Rospatent. According to Vladimir Khantimirov, managing partner of the Asterisk Law Firm, the relevant authorities can meet halfway if they prove a change of leadership in the company. Baltika beer has been supplied to other countries since the 2000s and is one of the most famous Russian brands abroad, explained Stanislav Kaufman, owner of the Kaufman branding agency.

Carlsberg announced its withdrawal from the Russian market in March 2022, but since then the Danish corporation has not named the exact dates for the sale of assets in the country. Against this background, in July, Russian President Vladimir Putin transferred the shares of foreign owners in Baltika to the temporary management of the Federal Property Management Agency.

In October, Carlsberg wanted to terminate agreements with Baltika for the right to use its beer brands Tuborg, Holsten, Kronenbourg and others. The Danish company assured that Baltika could use the remaining Carlsberg stocks and materials until April 1, 2024. However, the Arbitration Court of St. Petersburg and the Leningrad Region reserved the right for Baltika to use trademarks.