Ford Sollers plant began the mass production of Ford Kuga crossover of the new generation
OREANDA-NEWS. Ford Sollers plant began the mass production of Ford Kuga crossover of the new generation by full-cycle technology.
"We continue to implement our strategy and plan to expand the production of cars and the launch of new models of Ford in Russia. Market launch of the new Ford Kuga will allow Ford Sollers to strengthen the position of the Ford brand in the SUV segment in the Russian market", - said the President and CEO of Ford Sollers, Mark Ovenden.
Since the introduction of the model in the Russian market it was sold totally over 52 thousand cars, which allowed Ford Kuga to occupy a strong position in the segment. By the results of eleven months of 2016 sales of Ford Kuga grew by 21%, informed the press service of Ford Sollers.
"The key task in the launch of new models in the production in Russia for us is to ensure the localization not only of components but also raw materials. All details of stamping are made from the Russian metal, and details of the exterior and the interior - from the local plastic", - said the first vice-president and COO of Ford Sollers, Adil Shirinov.