OREANDA-NEWS. May 25, 2010. According to the study of marketing agencies DISCOVERY Research Group, in 2009 the volume of production of mineral and drinking water in Russia decreased compared with 2008 by 5,2% and amounted to 3,909,514 thousand liters.

Almost a third of the total production of mineral water in Russia has been concentrated in the Southern Federal District. The structure of the leading positions in 2009 remained unchanged compared with 2008, but the distribution of shares of production between them now a bit more. The undoubted leader in the production of mineral and drinking water is the Southern region, the proportion of its production in 2009 was 28,3%. This is followed by the Central Federal District, which is 21.0% of the total water production in Russia. Note that the production in the Central District is quite stable (there is only a negligible increase of 0,3%). At 2.1% the share of production in the Volga Federal District, strengthening its position in 3 places.

Among the manufacturers of the leader is "Karachinsky Source", pouring more than 160 million liters. water. Total in Russia, only four companies went abroad to 100 million liters. - Is the aforementioned "Karachinsky Source" from the Novosibirsk region, two Karachay-Cherkessia company Visma "and" Mercury "and" Nestle Voterkulers Service "(Moscow region).

70% of bottled water in Russia is on the dining room of the water that you can drink every day, 30% - the mineral with a high content of salts and minerals (before you drink it, it makes sense to consult a doctor).

Thus, the market of bottled drinking water - one of the most promising. Even in times of crisis, he was hurt badly, and in 2010 we expect growth (growth rate of 10-15% per year). In addition, the market a few large players. This suggests appropriate time (suppliers of the crisis reduced prices) to start the project and the entry of new players.