OREANDA-NEWS. June 20, 2011. Hypermarkets of "Lenta" network in Novosibirsk have won the Grand Prix in the contest "Capital of quality – client votes"! The victory came after a hard struggle, for over 30 companies which represented 43 brands in such directions as grocery retail, coffee houses, goods for children, clothes and footwear, have taken part in the contest

The contest held with the purpose to evaluate the level of work and service provided by network companies of Novosibirsk, was carried out in Russia for the first time. Buyers became the main experts of the contest. Within a month, the survey which had to determine winners in 5 nominations: "Best service –client votes" (Grand Prix), "Client recommends", "Best Customer Offer", "Most comfortable shop of the city", "Best consulting" of visitors and buyers aged from 16 to 70, was carried out in 176 shops and coffee houses of the city.

Having analyzed and summarized the survey’s results, Expert council of the contest awarded the unconditional victory to "Lenta" Company which won the Grand Prix in the nomination "Best service –client votes "!

"Sincerely, it is a pleasure for us to receive the Grand Prix in the nomination " Best service " - Anna Bogush, regional director for Siberia-Ural region of "Lenta" Company, noted. Residents of Novosibirsk have given their affirmative votes to "Lenta", and it means that they like to do their shopping in the network of our hypermarkets! We shall be trying to maintain high level of service in our trade stores, and to offer goods of high quality for low prices to our clients ".

The organizers of the promo- action were Ministry for industry, trade and entrepreneurship of Novosibirsk region, and some expert organizations supported by Novosibirsk Chamber of Commerce and Industry.