OREANDA-NEWS. Hess revealed the 2013 Toy Truck model ahead of its scheduled November 1 launch with help from fans through social media: The 2013 Hess Toy Truck and Tractor. Fans began to uncover hints and portions of the toy's image on October 14 through linked social actions, including pre-ordering the truck online, liking Hess Express and Hess Toy Truck on Facebook and using the hashtag #hesstruck2013 on Twitter and Instagram.

It also goes on sale November 8 at participating Hess and Hess Express retail stores. It retails for USD 27.99 plus tax (plus shipping for online orders) – four Energizer® batteries included.

The 2013 Hess Toy Truck and Tractor follows a long tradition of quality, craftsmanship and imaginative play. The toy set is a truck with beautiful, chrome detailing and a trailer with a loading ramp that is custom designed to haul a versatile, self-propelled tractor. Features include:

Truck

4 realistic sounds: ignition/idle, horn, back-up alert and hydraulic lift
45 lights that work in flash or steady mode
Hidden extendable rear loading ramp with sound effects
Tractor

Motorized forward and reverse motion
15 working lights
Locking front bucket with release button
360-degree swiveling back bucket
Toy Truck fans also were treated to a surprise this season – pre-ordering online before the truck model was even identified. Pre-orders begin shipping November 7.