OREANDA-NEWS. Companies can now arm employees with an on-the-go tool to make new leads automatically appear in Salesforce® CRM system. ABBYY taps into the power of salesforce.com's social, mobile and connected cloud technologies to help accelerate business transformation for the connected world.

ABBYY®, a leading provider of document recognition, data capture and linguistic technologies, today announced it has launched ABBYY Business Card Reader iOS Corporate Edition on Salesforce AppExchange, empowering businesses to connect with customers, partners and employees in a whole new way. The application instantly captures contact information from business cards via a mobile device's camera and upon the user's choice exports it into iOS devices or to the Salesforce CRM system, automatically creating a new lead.

Built on the Salesforce AppExchange Customer Platform, the new social, mobile and cloud customer platform built to transform sales, service and marketing apps, the Corporate Edition of ABBYY Business Card Reader is currently available on the AppExchange at www.appexchange.com.

"Making 10 new leads out of 10 new contact cards manually can take as much as 40 minutes, while with ABBYY Business Card Reader you can do it in five minutes," said Dean Tang, chief executive officer of ABBYY USA. "The time saved is virtually equal to a couple of business phone calls or a meeting with a client. For a company with 25 sales managers, net savings can reach almost USD 20,000 per year. The application is indeed a productivity booster for enterprises."

"Companies are looking to transform the way they connect with customers, partners and employees to thrive in the today's connected world," said Ron Huddleston, senior vice president, ISV & Channel, salesforce.com. "By leveraging the power of the Salesforce AppExchange, ABBYY provides customers with the proven social, mobile and connected cloud technologies to accelerate business success."

Connect in a Whole New Way with Social, Mobile and Connected Cloud Technologies

ABBYY Business Card Reader iOS Corporate Edition is designed for mobile workers (lawyers, sales-managers, insurers, etc.) and corporate departments (marketing, public relations and human resources), with greater flexibility in working with Salesforce CRM system:

Mobile workers have new leads automatically appear in the corporate database during or right after meetings - eliminating manual entry.

Business cards collected at conferences and networking events can be readily digitized, stored and put to work with no missed opportunities.