OREANDA-NEWS. March 11, 2010. The Our Opinion - Employee Satisfaction Survey, conducted in all the companies of the holding in 2009, was submitted for contention in the competition. ProfMedia employees and management noted the effectiveness and timeliness of the survey. Its results have played an important role in shaping personnel policy in all the companies of the holding.
Besides this victory in the main category, ProfMedia was named the best employer following the results of an Internet poll on competitors in the Media, Marketing, and Advertisement category. Over 37,000 Internet users participated in the voting.

“We understand perfectly well that to achieve the goals set out for the company it is important to have the emotional involvement of employees, a comfortable working environment and proper motivation. The Our Opinion survey allowed us to reach accurate conclusions and advance in our chosen direction. We are glad that ProfMedia’s HR activities received such a high estimate from the experts”, stated Denis Karasev, HR Director.
About the HR Brand of the Year award. This has been presented since 2006. It is an independent annual award for the most successful work establishing a company’s reputation as an employer. The HR Brand of the Year jury is comprised of experts in HR branding and HR management. The best employers in Russia are named on the results of a public opinion poll and on the judgment of experts. The award also evaluates initiatives carried out in the Russian market under criteria applied to effective HR strategies at a world level. Receiving an HR Brand of the Year award means that the success of your company is recognized by the business community, by experts and colleagues, clients and job applicants.

67 Russian and foreign companies, including Adidas Group, Microsoft, AlfaStrakhovanie, Uralsib andPepsiCo took part in the HR Brand 2009 competition.

Projects from the companies TRANSAERO, Contact Agency, COMSTAR - United TeleSystems, COMUS, Sheremetyevo International Airport, TI Systems, TSUM Trading House and others were put forward in the Capital City category besides the ProfMedia project.